Gartner has released its highly anticipated 2025 Magic Quadrant for Endpoint Protection Platforms (EPP), providing a critical analysis of the cybersecurity market. This year's report is extremely selective, with only 15 out of 111 vendors meeting Gartner's rigorous inclusion criteria, a testament to the high bar set for revenue, customer base, and global reach. Among the recognized Leaders are CrowdStrike, SentinelOne, and Microsoft, which continue to demonstrate strong performance and vision in the market.
For the sixth consecutive time, CrowdStrike was named a Leader, positioned for the third time in a row furthest to the right for Completeness of Vision and highest for Ability to Execute. The company's AI-native Falcon platform is lauded for delivering industry-leading prevention, detection, and response. Similarly, SentinelOne has been recognized as a Leader for the fifth year in a row, with its Singularity Platform offering real-time, autonomous protection across endpoints, identities, and cloud environments. Microsoft was also named a Leader for the sixth consecutive time, with Microsoft Defender for Endpoint proving its effectiveness against evolving cyberthreats.
The 2025 report highlights several key trends shaping the endpoint security sector. Artificial intelligence (AI) and machine learning (ML) are increasingly integrated, enabling predictive analysis and real-time anomaly detection. This shift towards proactive defense is crucial as cyber threats like ransomware continue to increase in volume and complexity. Furthermore, the adoption of Zero Trust architectures is becoming more widespread, demanding continuous verification for every user and device. The market is also moving towards unified platforms that consolidate endpoint security with other capabilities like identity, cloud, and SIEM to address the expanding attack surface.